The art of conversion. More importantly, the art of increasing your conversion rates. I’ve written a nice little article to help you use video to drive conversions. You’ve got a business and you want it to grow, right? Before we begin with number one, I need you to realize that the video content that you …
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Chances have it, you’re familiar with the concept of Marketing automation. And chances ALSO have it, that you aren’t utilizing Marketing automation to its full potential. There are new ways being introduced into automated workflows and Video is at the forefront of it all. Video is an important aspect of digital marketing, infact it’s probably …
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Video reigns supreme in every aspect. Businesses are utilizing this medium more than ever which means if you’re not, it could be slowing down your business growth ( See also: Video and ROI. A match made in heaven. ) 87% of businesses now use video as a marketing tool Source: Wyzowl This article will help …
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Not all sales funnels are created equal. And you guessed it, Video is no exception to this marketing rule. The path your customer takes once at the top of your funnel is 100% decided by your marketing efforts. There are many ways to go about this and in this article, we’ll focus on how to …
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Remember the movie, the 5th element? Well this article is a lot like that except without the angry alien warlocks and flying taxi cabs. I’ve gone over how powerful video is in quite a few of my articles, including this one ( Video and ROI. A match made in heaven. ). Now it’s time to …
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Video as a marketing tool has changed the way many businesses function as a brand. With a demand for more content from consumers, it’s no wonder many businesses are taking the right steps to rethink their marketing strategy. More importantly, their video marketing strategy. By 2022, online videos will make up more than 82% of …
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I’ve compiled a list of the top 9 digital marketing trends that I think you should be paying attention to. Why 9? Why not!? Let us begin. Programmatic Advertising You’ve probably already had some experience with this form of advertising. Using AI to automate ad buying, with the end goal being so that you can …
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Today’s topic is a fun one. If you’ve been following the latest trends and topics, you’ll know video content is king when it comes to content ( You might find this useful as well : 5 Social Media Trends to Watch in 2020 ). In this article, we’ll be focusing on interactive video and its …
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Before we begin, some of you might be asking yourself “…but what is it?”. Onboarding is the initial experience that helps incoming customers navigate through different aspects of your brand. With proper onboarding implementation, you’ll also see improvement in customer retention. A critical aspect to building a sustainable business, which means onboaring isn’t just an …
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With a turbulent start to the year, we all could use a little down time to process all of this, don’t you think? I do! In this article, I’ll be telling you about the 5 most relevant social media trends you should look out for to stay on top of your game. You’ll also notice …
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