Not all sales funnels are created equal. And you guessed it, Video is no exception to this marketing rule. The path your customer takes once at the top of your funnel is 100% decided by your marketing efforts. There are many ways to go about this and in this article, we’ll focus on how to …
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Remember the movie, the 5th element? Well this article is a lot like that except without the angry alien warlocks and flying taxi cabs. I’ve gone over how powerful video is in quite a few of my articles, including this one ( Video and ROI. A match made in heaven. ). Now it’s time to …
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Video as a marketing tool has changed the way many businesses function as a brand. With a demand for more content from consumers, it’s no wonder many businesses are taking the right steps to rethink their marketing strategy. More importantly, their video marketing strategy. By 2022, online videos will make up more than 82% of …
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I’ve compiled a list of the top 9 digital marketing trends that I think you should be paying attention to. Why 9? Why not!? Let us begin. Programmatic Advertising You’ve probably already had some experience with this form of advertising. Using AI to automate ad buying, with the end goal being so that you can …
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Before we begin, some of you might be asking yourself “…but what is it?”. Onboarding is the initial experience that helps incoming customers navigate through different aspects of your brand. With proper onboarding implementation, you’ll also see improvement in customer retention. A critical aspect to building a sustainable business, which means onboaring isn’t just an …
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A term often misinterpreted, I’m here to give you the low down of how your business can benefit from retargeting. If you’re aching to take your ad campaigns to the level, video could be the answer that you’ve been looking for. Join me as we venture into this fascinating topic! Let’s retarget with video! But …
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Whether you’re an online or independent travel agency, you probably already got an idea of how you want to conquer your market. Having said that, I’m here to underline and showcase some strategies you might want to consider from here on out to help you grow. Brand exposure, positive customer relations and sales profits. The …
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Video Rules the World of Social Media It’s not a surprise that video content rules the internet. And the big brains of Facebook know it too. Video takes up the majority of content placed in posts on today’s social media. Users are more likely to engage in this type of content; they are also happy …
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Are you tired and fed up with your current 4G network? You’re not? Oh…Well too bad! The arrival of 5G is upon us so I’m here to shed some light on what all of this means. From the positives and negatives, there is some neat information to be discussed. Strap in, and enjoy the ride! …
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