This one’s going to be an interesting one. I’ll help you understand the importance of A/B testing and how to properly strategize so that you can get the best out of them. In the process, you’ll learn to improve your conversion rates! Now doesn’t that sound cool? Don’t you mean split testing? That’s what I …
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A term often misinterpreted, I’m here to give you the low down of how your business can benefit from retargeting. If you’re aching to take your ad campaigns to the level, video could be the answer that you’ve been looking for. Join me as we venture into this fascinating topic! Let’s retarget with video! But …
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So you’ve hit a plateau and you’re looking for new ways to grow your business. What should you start with? That’s an easy one. Brand awareness. It’s simple, the more attention you bring to your brand, the more people interact with what you have to offer. There’s many methods that you can implement in your …
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Both metrics are a crucial aspect of conquering social media yet we often tend to mix them up. I’m talking about Reach and Impressions of course. The only way to dominate your market is by focusing on the right metrics, as it’s the only way you’ll be able to improve your efforts to get a …
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Software as a service. That’s the business you’re in! In this article I’ll be discussing the SaaS model and the impact that it has had on the market as a whole. From the benefits to what lies ahead for the business model. And ways in which you can improve upon your SaaS strategy, specifically by …
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Whether you’re a brand new startup or you’re simply finding new methods to expand your business growth, this article is for you. As a startup, that should be the most important metric you focus on, growth. After all, let’s be honest the goal of every startup is to no longer be a startup at some …
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In today’s technologically run world, part of the engagement effort requires brands need to communicate with their customers in real time. A personal experience that ultimately builds greater relations and trust. There are numerous ways to show you care, because you do, and in this article I’ll be covering the basic findings and how emphasizing …
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Companies are turning to video to beef up their presence. The land of e-commerce is no exception. So your sales are steady and you have got somewhat of an idea of where your brand is headed, right? Well, I’m here to tell you that adding video content to your already prospering business will help you …
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Whether you’re an online or independent travel agency, you probably already got an idea of how you want to conquer your market. Having said that, I’m here to underline and showcase some strategies you might want to consider from here on out to help you grow. Brand exposure, positive customer relations and sales profits. The …
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Ketchup or mustard? Red or green? Comedy or drama? Choices make us who we are. Today, it’s essential to give your customers reason to experiment with what you have to offer. From ordering tomato on their burgers, to adding their company logo on their chatbot. These choices give a sense of individualism and makes the …
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