Customer retention is an art. It requires strategic maneuvering and the ability to create a strong bond with your audience. Establishing yourself as a trustworthy brand means creating a product that speaks for itself. Which in turn means, they’ll be coming back for more of what you have to offer. And that is the main …
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Remember Email? Of course you do, you’re still using it. We all are. Billions upon billions of people use email as a major channel of communication for reasons including ; personal, legal, commercial, industrial and more! 99% of consumers use email every single day Source: HubSpot Which brings us to the subject of Email Marketing. …
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If you haven’t noticed a trend, I’ll fill you in right now. Video content is more popular than ever. The demand is high which means it’s something you should be considering going into your business strategy plan. 81% of businesses use video as a marketing tool — up from 63% over the last year Source: …
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Maintaining a business takes some serious work, if you want it to succeed of course. Part of a well developed business is a well maintained video marketing strategy. Which leads me to my next question, how’s your video marketing strategy? Could be better, right? That’s why I’m here. Today’s article will focus on taking your …
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You’re on it often and it’s time you maximize it’s full potential. Let’s talk about Twitter while rebuilding your video marketing strategy. As we know, Twitter is all about engagement and conversations, so let’s apply an effective video formula to enhance that experience. Understand The Algorithm Before diving into video and how to utilize it …
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The people have spoken, video reigns supreme. You, the digital marketing aficionado, the small business owner already know what video can do to your brand as far as ROI and sales go, right? In case you need a quick reminder or if you’ve been living in a cave the last 5 years, check this out. …
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Chances have it, you’re familiar with the concept of Marketing automation. And chances ALSO have it, that you aren’t utilizing Marketing automation to its full potential. There are new ways being introduced into automated workflows and Video is at the forefront of it all. Video is an important aspect of digital marketing, infact it’s probably …
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Not all sales funnels are created equal. And you guessed it, Video is no exception to this marketing rule. The path your customer takes once at the top of your funnel is 100% decided by your marketing efforts. There are many ways to go about this and in this article, we’ll focus on how to …
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Remember the movie, the 5th element? Well this article is a lot like that except without the angry alien warlocks and flying taxi cabs. I’ve gone over how powerful video is in quite a few of my articles, including this one ( Video and ROI. A match made in heaven. ). Now it’s time to …
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Before we begin, some of you might be asking yourself “…but what is it?”. Onboarding is the initial experience that helps incoming customers navigate through different aspects of your brand. With proper onboarding implementation, you’ll also see improvement in customer retention. A critical aspect to building a sustainable business, which means onboaring isn’t just an …
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