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generation z

Generation Z Marketing

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The market is constantly evolving and doing it’s best to adapt. With that, the new generation z will dictate the latest trends and the directions they head towards. In this article, I’ll help you understand what the generation z is all about and why it’s important that you prioritize your digital marketing strategy towards the …

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ppc marketing

PPC Marketing

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Chances have it, you’ve come across PPC advertising but you just didn’t know it. In this article, we’ll talk about the benefits of PPC marketing and how it’s evolving recently. Let’s see how you can apply this information to grow your brand in ways you didn’t think possible! Let’s not waste any more time and …

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Omnichannel marketing

Omnichannel Marketing 2020

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The customer experience comes in many different shapes and forms, as do their purchase methods. Today, we’re connected to a vast digital network that allows us to browse digitally through our phones, tablets and computers to make a purchase. The overlap between shopping online and purchasing something at the store, almost did not exist. 85% …

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Video in 2020

Video in 2020

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This article will be a little different. In the sense that, let’s just discuss video and how it’s holding up in this interesting year. I know that’s an understatement but with everything that’s going on, let’s try to focus on the positive. And the positive is, video and it’s impact on digital marketing everywhere. 70% …

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