Have you ever wondered how to increase your sales? Of course, you have! I guess that’s why you started reading this article in the first place. So… You are running your business, you’re your marketing strategy, setting ad campaigns but as time passes you don’t really see the impact that they’re making? It’s time to …
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Content engagement is one of the most important metrics companies use when discussing their marketing strategy. In this article, we focus on video content and the impact it has on your engagement rate. My engagement rate is fine! Leave me alone! Alright, so you’ve become accustomed to ways in which your consumers interact with your …
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Video emailing? What are its benefits? Have you ever wondered why your marketing activities don’t get the results that you were hoping for? Why your customers don’t reply to your emails or do not log on to your website after receiving your onboarding messages? So… I take it that you haven’t tried applying video in …
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Let’s start off this article with a banger. Here’s a quote that Iwant you to focus on throughout the entirety of this article. It costs employers 33% of a worker’s annual salary to hire a replacement if that worker leaves (Source: EBN). Actually, here’sanother gut-wrenching quote to take note of. 20% of employee turnover happens …
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 Wouldn’t it be cool to be unique within your market? Special and ahead of the pack? Well it’s entirely possible, provided you take the appropriate measures. 90% of consumers find personalized marketing content very or somewhat appealing, with just 4% saying that they find it not very or not at all appealing (Source: Statica). …
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So you’ve put together a slick video that highlights your companies strengths. Great, now what? You need the main ingredient to make it shine. Narration. Simply put, effective narration helps tell a story. When properly executed, your audience will take away valuable information that will bring them back to your brand. And that means higher …
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As a species, we can all agree on one thing. Time is our most precious commodity. How does this relate to you, the business owner looking to conquer the world? Well for one, a big chunk of your time is probably taken up by marketing your brand. Let’s be honest, it is crucial to attracting …
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