There's a reason why interactive buttons work
Customers are asking for them
Actually, there’s more than just one reason. But one of the most important is the fact that, not only do customers expect them but most people actually depend on a call to action when nearing the end of their sales journey.
They are highly engaging
They steer the direction of your content in many aspects. If you’re creating a video highlighting the latest features of your products, buttons and Call to actions could make or break your video. This is why it’s essential that they are used in a way not to discourage the viewers.
They are flexible
Meaning you can turn...anything into an interactive button. A call to action isn’t just a big red button that shouts “ BUY NOW! “.